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New Leaf
Media

Branding & Identity

New Leaf Media is a Muskoka-based multi-media company helping businesses create strategies and content for their online presence.

Problem

Brittany wanted to elevate her brand. The current branding isn't bold enough to reflect the strongly established brand that has now served many clients.

Starting Point

The existing logo:

New Leaf logo.png

Research & Development

I learned that New Leaf's clients are mostly local small businesses run by males and females that live and work an outdoorsy lifestyle.

Keywords to describe New Leaf's services are:

Craft

Demigraphics & Mood Board

A

pexels-cottonbro-5967008.jpg
Monstera leaves
c18fa2adbe679fb2b0f2e6e58d62b6d4.jpg

Colour Palette

Colour palette and fonts_New Leaf Media

Solution

Redesign the logo, keeping

New Leaf Media Logo

Stationery, Signage & Social

Results

Local
 

"

Client Testimonial

“Insert

- Brittany Barber

"

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